AI Search is Surging: Clicking on Blue Links is Becoming History

Person peering through binoculars between books, symbolizing deep search and discovery

Search is no longer about just typing keywords, it’s about context, intent, and real-time relevance. As AI revolutionizes how we search and how ads are delivered, both users and advertisers are navigating a new, smarter digital landscape. Here’s how AI search and advertising are reshaping the future of online discovery.